Strategic Focus Supporting Goals

• Group Industry Chain

  The company mainly produces PE aluminum plastic composite boards, aluminum veneers, and patterned boards, totaling more than 100 specifications and colors. The products are made of high-purity aluminum sheets and high-quality polyethylene materials combined with advanced technology and high-precision equipment. They are widely used for the surface decoration of large buildings and domestic residential walls. They have the advantages of light weight, high strength, good sound insulation, easy cleaning, and arbitrary bending and shearing, Due to the use of baking paint technology and the avoidance of gas pollution during installation, the product is a modern avant-garde green and environmentally friendly product, and the market prospects at home and abroad are very promising.

• Multi-Branding

  Implementing a multi brand strategy can endow each brand with a distinct brand personality, thereby forming significant brand differences to meet the brand preferences of different consumers and better cater to consumer needs.

• Group Industry Chain

  Implementing a multi brand strategy can endow each brand with a distinct brand personality, thereby forming significant brand differences to meet the brand preferences of different consumers and better cater to consumer needs.

• Technical Research

  Rooted in Shanghai and developing steadily. Relying on a rich talent reserve, a diversified development system has been formed with aluminum plastic board, aluminum veneer, honeycomb board, and insulation board as the main development directions.

• Lean production

  We will follow the development steps of "integrating resources, professional quality, and leapfrog growth" to achieve the group's strategic plan, and strive to build Shanghai Jixiang Building Materials Group into a globally renowned building materials enterprise in the next twenty years.

  Adhering to surpassing traditional ways of thinking and development models, taking a differentiated competitive route as the strategic starting point, and promoting the concept of innovative products through providing multiple creative methods, with a forward-looking perspective and the role of a promoter, we are committed to the advancement of China's metal building materials industry.

• Quality Management

  Following the high-quality development model of accumulation and gradual progress, our products have gained more and more excellent reputation in the market and industry.

  Under the gradual development model and collaborative operation management model, achieving different corporate missions is a common realm achieved by enterprises, employees, customers, and society.